A new online shop offering a growing range of unique food gifts created by Mr Tack’s, specialising in luxury food hampers delivered to your home.
Using the client’s ‘stamp’ identity as the basis for styling, the feel is pared-down to the essence of simplicity – black ink on paper, to mimic a classic shopping experience combined with sustainability, freedom from over-packaging and the sensory pleasure of receiving packages through the post.
The typeface Special is used for titling to echo the craft feel of Mr Tack’s signature stencil-made label.
The website is clean, simple & uncluttered. Ease of use, technical stability and functionality was the most important aspect to consider for this e-commerce site.